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  • Writer's pictureVictoria Winter

It's All About That Cash... Understanding the Cost of Your Reservations

In this current climate CASH is more than just KING, its preservation is ESSENTIAL for hotel survival. As hotels look to save cash and cut down on costs, our EPIC Advisory Board explains why understanding a hotel’s distribution costs is valuable for all stakeholders especially in this economical environment.

Leveraging EPIC’s Reservation Cost Calculator Arvind Bala, Dev Koushik, Inder Banga, Ted Schweitzer and Victoria Winter breakdown the cost of a booking across all channels and dive into topics around customer acquisition, third party versus direct, and how owners management companies and revenue managers should be thinking about these cost stack. Tune in to see how our panel of experts explore the following questions:

  1. How to view the cost of a reservation?

  2. What is the true cost of a customer acquisition?

  3. Third party vs direct…how should you be thinking about this?

  4. Ways to maximize bookings through direct channels?

Watch the EPIC Channel Distribution Roundtable discussion here:

Want to break down the cost of reservations for your hotel? Click here to get access to the EPIC Reservation Cost Calculator tool and to receive exclusive access to custom playbooks and insider tools dedicated to helping hotels maximize their profitability.


About Epic Revenue Consultants

Interested in learning about what Epic Revenue Consultants can do for you? Our team of experts has experience across the United States in primary, secondary and tertiary locations working for a variety of brands and hotel products that range from Fortune 500 companies to start-ups, to hotel and hostel style accommodations, and to economy and luxury based properties. Epic’s implemented software and deployed revenue management services is across a portfolio of hotels with over $50 million in top-line revenues. With a proven track record of 12% growth in RevPAR and over 25% savings in third party commissions, ERC looks to drive top-line revenue while optimizing distribution costs to maximize profitability. Finally, our cloud-based business intelligence tool is one of the most sophisticated in the industry and a cost conscious solution for hoteliers. Connect with us today by visiting us online, giving us a call @ 908-340-6633 or e-mailing us at!

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